Gestión De Riesgo De Desastres En La Educación De Negocios: Marcando Las Pautas
| Autor | Juan Pablo Sarmiento |
| Cargo | Director of the Disaster Risk Reduction Program |
| Páginas | 7-32 |
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AD-MINISTER
JUAN PABLO
SARMIENTO
JEL: M14, I23, Q54
Received: 18/03/2016
Modified: 03/06/2016
Accepted: 10/06/ 2016
DOI: 10.17230/ad-minister.28.1
www.eafit.edu.co/ad-minister
Creative Commons (CC BY-NC- SA)
Disaster Risk Management In Business Education:
Setting The Tone
Gestión De Riesgo De Desastres En La Educación De Negocios: Marcando Las Pautas
1 Director of the Disaster Risk Reduction Program, funded by the U. S. Agency for International De-
velopment and housed in the Florida International University Extreme Events Institute. Research Pro-
fessor at the Department of Health Policy and Management in the Robert Stempel College of Public
Health and Social Work, Florida International University, United States. Email: jsarmien@fiu.edu
ABSTRACT
Looking for windows of opportunity to mainstream disaster risk management within business education,
in 2015, the United Nations Office for Disaster Reduction’s (UNISDR) Private Sector Alliance for Disaster
Resilient Societies (ARISE), partnered with Florida International University’s Extreme Events Institute
(FIU-EEI) and 12 international leading business schools. This partnership began with a call for White
Papers to propose innovative approaches to integrate cutting edge disaster management content into
business education programs and other academic offerings, based on seven themes or niches identified:
(1) Strategic Investment and Financial Decisions; (2) Generating Business Value; (3) Sustainable Mana-
gement; (4) Business Ethics and Social Responsibility; (5) Business Continuity Planning; (6) Disaster Risk
Metrics; and (7) Risk Transfer. In March 2016, an international workshop was held in Toronto, Canada to
present the White Papers prepared by the business schools, and discuss the most appropriate approa-
ches for addressing the areas of: teaching and curriculum; professional development and extension
programs; internships and placement; research opportunities; and partnerships and collaboration. Finally,
the group proposed goals for advancing the implementation phase of the business education initiatives,
and to propose mechanisms for monitoring and follow-up.
KEYWORDS
Business continuity; business education; business ethics; business value; disaster risk; disaster risk
metrics; financial decisions; risk transfer; SMEs; social responsibility; and strategic investment.
RESUMEN
En la búsqueda de ventanas de oportunidad para incorporar la gestión del riesgo de desastres en la
educación de negocios, en el año 2015, la Alianza del Sector Privado para Inversiones Sensibles al
Riesgo (ARISE) de la Oficina para la Reducción de Desastres de las Naciones Unidas (UNISDR), en
asocio con el Instituto de Eventos Extremos de la Florida International University Florida International
University (FIU-EEI) y 12 importantes escuelas internacionales de negocios. Esta alianza comenzó con
una convocatoria de libro blancos (White Papers) para proponer enfoques innovadores para integrar
contenido de vanguardia de gestión del riesgo de desastres a los programas de educación de negocios
y demás ofertas académicas, basadas en siete temas o nichos identificados: (1) Inversión Estratégica
y Decisiones Financieras; (2) Generación de Valor de Negocio; (3) Gestión Sostenible; (4) Ética en los
Negocios y Responsabilidad Social; (5) Planeación de la Continuidad de Negocio; (6) Métricas del Riesgo
AD-minister Nº. 28 enero-junio 2016 pp. 7 - 32 · ISSN 1692-0279 · eISSN 2256-4322
Juan Pablo Sarmiento
Disaster Risk Management In Business Education: Setting The Tone
8
AD-MINISTER
de Desastre; y (7) Transferencia de Riesgo. En marzo de 2016, se realizó un taller internacional en Toronto, Ca-
nadá para la presentación de los libros blancos preparados por las escuelas de negocios, y discutir los enfoques
más apropiados para abordar áreas de: enseñanza y currículo; desarrollo profesional y extensión de programas;
pasantías y colocaciones; oportunidades de investigación; y alianzas y colaboraciones. Finalmente, el grupo
propuso metas para avanzar en la fase de implementación de las iniciativas de las escuelas de negocios y para
proponer mecanismos para su monitoreo y seguimiento.
PALABRAS CLAVE
Continuidad de negocio; educación de negocios; ética en los negocios; valor de negocio; riesgo de desastre;
métrica de riesgo de desastres; decisiones financieras; transferencia de riesgo; PYME; responsabilidad social e
inversión estratégica.
BACKGROUND
At the end of 2013, Florida International University’s Extreme Events Institute (FIU-
EEI) joined what is today the United Nations Oce for Disaster Reduction’s (UNIS-
DR) Private Alliance for Disaster Resilient Societies (ARISE), where FIU is lead-
ing the Activity Stream #4: State-of-the-Art Disaster Risk Management, Education,
Training, and Outreach. In 2015, UNISDR and ARISE, with support from the Federal
Government of Germany’s Ministry for Economic Cooperation and Development
(BMZ), partnered with FIU-EEI and 12 leading business schools to improve or intro-
duce disaster risk management into the curricula of higher education and training
services. This supports Priorities for Action I, III, and IV, as stated in the Sendai
Framework for Disaster Risk Reduction 2015-30.
This partnership with leading business schools worldwide began with a call for
White Papers that propose innovative approaches to mainstreaming cutting edge di-
saster management content into business education programs and other academic
oerings. A list of the selected White Papers is provided in Annex 1.
The project also sought to develop training and outreach programs for small and
medium enterprises, which may struggle to gain access to information, by engaging
the support of larger experienced corporations, particularly those working in pub-
lic-private partnerships.
In March 2016, an international workshop was held in Toronto, Canada to present
the White Papers prepared by the business schools; discuss the most appropriate ap-
proaches for revising existing curricula; and propose new disaster risk management
(DRM) courses for existing undergraduate, graduate, professional development, and
extension programs. A jury was convened among the sponsor agencies (UNISDR
and FIU) to select the best paper in each of the two categories of existing and new
DRM academic oerings from the White Papers received. The awards went to: (1)
The Rotman School of Management, University of Toronto (Existing DRM academic
oering); and (2) The Mona School of Business & Management, University of the
West Indies (New DRM academic program). Each laureate university received a
prize of USD 10,000 for the implementation of the proposal submitted.
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